Client SOKIM New York
Year 2026
Platform Shopify (sokimnewyork.com)
Category Golf Fashion / K-Fashion E-Commerce
Project Overview
SOKIM New York is an e-commerce platform introducing Korean golf fashion brands to the U.S. market. The company curates premium Korean golf labels — including Beaund, Anew, and Chucuchu — for customers across the United States and Canada.
Sisun Communication Arts manages SOKIM’s entire SEO program to drive organic search growth. The U.S. golf apparel market is a fiercely competitive space where major sports brands dominate the top search results. Adding to the challenge, “Korean golf fashion” is still an unfamiliar category to most American consumers. Our goal is not simply to raise rankings, but to build a long-term search foundation that allows SOKIM to carve out its own place in this category’s search market.
Our Services
- Keyword research & keyword map development
- Collection page meta title/description optimization
- On-page SEO (page content & FAQ creation)
- English blog content planning and production
- Weekly performance reports based on Google Search Console
Key Execution Highlights
Data-Driven Keyword Strategy Through extensive keyword research, we identified the search opportunities where SOKIM can realistically compete. Weighing search volume against competition, we prioritized keywords into two tracks: those capable of delivering results in the short term, and those to pursue as long-term targets.
Collection Page On-Page Optimization We rewrote the meta information for all major collection pages and created page-specific introduction copy and FAQs. The work is sequenced by business impact — starting with the flagship women’s golf apparel, then moving on to men’s apparel, shoes, and bags.
Blog Content That Reads Like It Was Written by a Human Rather than mechanically churning out articles for search engines, we publish English-language blog content on a regular schedule with genuinely useful information for real golfers. Each piece is designed to support the rankings of its related collection page, while naturally weaving in SOKIM’s unique identity as a Korean golf fashion brand.
Transparent Performance Reporting We deliver weekly reports based on Google Search Console data. We document what’s working and what isn’t — without distinction — and we never speculate beyond what the data tells us.
Result
Over the course of the project, organic search rankings for SOKIM’s major golf collection pages have been steadily improving. The golf shoes, golf skirt, and golf tote bag pages in particular have shown clear ranking gains and click growth. Blog content has been indexed by Google quickly from the earliest posts, with key articles now appearing on page one for their target keywords.
SEO is not a sprint. Our work with SOKIM is ongoing, and we will continue to document the process of building its search foundation.
Service Role
Dedicated SEO Agency Keyword Strategy · On-Page Optimization · Content Production · Performance Reporting
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